A branding project for a carnivorous plant nursery with a dark, gothic identity. The concept explores the mysterious and captivating world of carnivorous plants, blending botanical curiosity with a slightly surreal, fantastical tone. Every element of the brand — from naming and typography to visual language and packaging — was carefully crafted to evoke intrigue, elegance, and a hint of danger. The result is a distinctive and memorable brand universe that invites the audience to explore, engage, and connect with the unique personality of the nursery.
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